About Us

NCNTR (pronounced 'encounter') was created by Nashville-area mom Kristin Cales for two reasons. First, she realized there was a serious gap in the apparel market for her three daughters who wanted to be fashionable and trendy, but also appropriately dressed for their ages.
Kristin also saw NCNTR as a way to answer God’s calling to a life of serving, loving and sharing the gospel with teen girls and their moms.

So take a look around and if you like what you see, tell your friends! Together, we can send our daughters out into this crazy world armed with the Truth, strong in their faith, and full of joy!

NCNTR is also honored to support causes that our customers care about. We are committed to donating 10% of sales to charity. Every order. Every day. Click here to learn more about our ministry partners.


To boldly proclaim the love of Jesus, as we go and make disciples. We are passionate about coming alongside teen girls and their moms to raise a generation of young women who are confident in who they are in Christ, courageous in their daily walk, compassionate in their interactions with others, and always joyful, for the joy of the Lord is our strength.

We are inspired by the Proverbs 31 woman. She is a woman of strong character, great wisdom, many skills, and abundant compassion. Her strength and dignity do not come from her amazing achievements; however, they are a result of her reverence for God.

She is clothed in strength and dignity; She can laugh at the days to come. (Proverbs 31:25)

NCNTR is a lifestyle brand and boutique that serves as a gathering place for moms and their daughters. It’s a safe place for girls to seek out pretty things, but ultimately, find their God-given beauty within. And moms, it takes a village, so we’ll fight on our knees alongside you. Through this community, we pray that you encounter the radical love of God.